What Instagram's IGTV Launch Means for Compliance and eDiscovery

| June 21 2018

Instagram is getting to be a pretty big deal, eh?

 

At a recent event, the company announced it has 1 billion monthly active users. 

 

And now it's moving into video:

 

"That’s exactly what happened with the release of IGTV, a new standalone video app from Instagram, announced at a special event today. The app opens up to vertically oriented videos and lets any user—not just celebrities or brands—upload videos (only up to an hour long for verified or large accounts), either on the app or website. IGTV will also include “channels,” that allow users to follow a single creator directly."

 

Instagram Recordkeeping

What does this all mean from a Regulatory Compliance and eDiscovery standpoint? Well, it means a lot actually. It’s (a) more complex information to keep track of -- the videos can be up to an hour long -- and (b) creates more record-keeping needs.

 

As Instagram's user base grows, a user base that contains an age bracket that’s starting to become managers in their organizations (most people get their first managerial promotion at 30), you’ll increasingly see it as part of the marketing mix and client interaction side of businesses.

 

That means you’re going to need a solutions partner that can collect Instagram (or, ‘Insta’ if you’re in the know) and can preserve it in rich, dynamic ways (i.e. native format video) as opposed to something akin to a bunch of PDFs that should have been Boomerangs.

 

You’re either walking away from this article asking your nephew to explain a ‘boomerang’ or you’re looking for someone who can help you capture rich content from platforms like Insta.

If it’s the latter, schedule a demo today.

 

 

Related posts

Meet Team Hanzo: Julia Vitti, A Dynamo With A Thirst For Knowledge & A Helping Spirit

Meet Team Hanzo: Julia Vitti,...

This month I have the pleasure of introducing you to Julia Vitti, Hanzo’s newest account executive.  She's a veritable ...

Read More >
Webinar Recap: Three Things You Need to Know About Slack’s New Legal Hold

Webinar Recap: Three Things...

If your organization uses Slack for business communications, how are you preserving Slack data for potential ...

Read More >
Legal Holds in Slack: Should You Collect Data to Preserve It or Preserve in Place?

Legal Holds in Slack: Should...

A head-to-head match—and the winner is …  Ediscovery can feel like a fight sometimes, with every choice feeling like a ...

Read More >

Get in Touch to Learn More

Hanzo’s purpose-built, best-in-class solutions can help your readiness to respond to the next discovery request, investigation, or audit. Contact us to learn more.

Contact Us